| About Us |
| Our Company |
| Inway Distribution Company Limited is established by Inway Trading Company to handle logistic and marketing work of Yupi gummy candies. It is responsible for serving chain stores in Hong Kong. Customers includes Circle K, CitiStore, Hong Kong Professional Teachers Union, Japan Home Centre, Park n' Shop, Wing On, etc. Inway Trading Company is the sole agent for 'Yupi' brand gummy candies in Hong Kong and China since it was first launched in 1998. The uniqueness of the innovative 'Yupi' gummy products together with our dedicated marketing strategies, had successfully established both remarkable sales and consumer awareness of Yupi in a short period of time. Last year, Yupi commercials were shown 2500 times, an average of 208.3 per month or 6.8 times per day. Other marketing programmes include sponsoring charity events and functions of different nature. We also have joint-promotions with various reputable establishments including McDonald's, where children having their birthday parties held at McDonald's would receive free boxes of Mini Burger, etc. Last year's sales reflected an average of more than 30,000 pieces of Yupi Mini Burger gummy candies were eaten each day in Hong Kong. |